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  3. Purchase over the Internet In 1998, consumers could purchase virtually anyth...

Purchase over the Internet In 1998, consumers could purchase virtually anyth...

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问题 Purchase over the Internet
In 1998, consumers could purchase virtually anything over the Internet. Books, compact discs,and even stocks were available from World Wide Web sites that seemed to spring up almost daily. Afew years earlier, some people had predicted that consumers accustomed to shopping in stores would be reluctant to buy things that they could not see or touch in person. For a growing number of time-starved consumers, however, shopping from their home computer was proved to be a convenient alternative to driving to the store.
A research estimated that in 1998 US consumers would purchase $ 7.3 billion of goods over the Internet, double the 1997 total. Finding a bargain was getting easier owing to the rise of online auctions and Web sites that did comparison shopping on the Internet for the best deal.
For all the consumer interest, retailing in cyberspace was still a largely unprofitable business,however. Internet pioneer Amazon, com, which began selling books in 1995 and later branched into recorded music and videos, posted revenue of $ 153.7 million in the third quarter, up from $37.9million in the same period of 1997. Overall, however, the company's loss widened to $45.2 million from $ 9.6 million, and analysis did not expect the company to turn a profit until 2001. Despite the great loss, Amazon. com had a stock market value of many billions, reflecting investors' optimism about the future of the industry.
Internet retailing appealed to investors because it provided an efficient means for reaching millions of consumers without having the cost of operating conventional stores with their armies of salespeople. Selling online carried its own risks, however. With so many companies competing for consumers' attention, price competition was intense and profit margins thin or nonexistent. One video retailer sold the hit movie Titanic for $ 9.99, undercutting (削价) the $19.99 suggested retail price and losing about $ 6 on each copy sold. With Interact retailing still in its initial stage, companies seemed willing to absorb such losses in an attempt to establish a dominant market position.
Finding a bargain on the Interact was getting easier partly because（）
选项 A.there were more and more Internet users.
B.there were more and more online auctions,
C.the consumers had more money to spend.
D.there were more goods available on the Internet.
答案B
解析细节题：在网上买到便宜货越来越容易部分是因为____。利用题干关键词finding a bargain was getting easier可以定位到第二段最后一句，意为“由于网上拍卖活动增加，以及那些为进行最佳交易而在因特网上进行商品比较的网址增加，消费者找到便宜商品越来越容易了”。因此B项“网上拍卖活动增加”是正确的。
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