首页
财务会计
医药卫生
金融经济
考公考编
外语考试
学历提升
职称考试
建筑工程
IT考试
其他
登录
职称考试
Making a Loss Is the Height of Fashion Given that a good year in the haute ...
Making a Loss Is the Height of Fashion Given that a good year in the haute ...
admin
2020-12-24
11
问题
Making a Loss Is the Height of Fashion
Given that a good year in the haute couture (高级定制女装)business is one where you lose even more money than usual, the prevailing mood in Paris last week was sensational. The big-name designers were falling over themselves to boast of how many outfits they had sold at below cost price, and how this proved that the fashion business was healthier than ever. Jean-Pau Gaultier reported record sales," but we don't make any money out of it," the designer assured journalists backstage. "No matter how successful you are, you can’t make a profit from couture,” explained Jean-Jacques Picart, a veteran fashion PR man, and co-founder of the now-bankrupt Lacroix house.
Almost 20 years have passed since the unusual economics of the couture business were first exposed. Outraged that he was losing money on evening dresses costing tens of thousands of pounds,the couturier Jean-Louis Scherrer published a detailed summary of his costs. One outfit he described curtained over half a mile of gold thread,18,000 sequins (亮片), and had required hundreds of hours of hand-stitching in an atelier (制作室). A fair price would have been £50, 000, but the couturier could only get £35,000 for it. Rather than riding high on the foolishness of the super-rich, he and his team could barely feed their hungry families.
The result was an outcry and the first of a series of government — and industry — sponsored inquiries into the surreal (超现实的)world of ultimate fashion. The trade continues to insist that couture offers you more than you pay for, but it's not as simple as that. When such a temple of old wealth starts talking about value for money, it isn't to convince anyone that dresses costing as much as houses are a bargain. Rather, it is to preserve the peculiar mystique (神秘), lucrative (利润丰厚的)associations and threatened interests that couture represents.
Essentially, the arguments couldn't be simpler. On one side are those who say that the business will die if it doesn't change. On the other are those who say it will die if it does. What's not in doubt is that haute couture — the term translates as "high sewing"一 is highly dated. Huge in its costs, tiny in its clientele and questionable in its influence, it still remains one of the great themes of Parisian life. In his book, The Fashion Conspiracy, Nicholas Coleridge estimates that the entire couture industry rests on the whims (一时兴起)of less than 30 immensely wealthy women, and although the number may have grown in recent years with the new prosperity of Asia, the number of couture customers worldwide is no more than 4,000.
To qualify as couture, a garment must be entirely handmade by one of the 11 Paris couture houses registered to the Chambre Syndicate de la Haute Couture. Each house must employ at least 20 people, and show a minimum of 75 new designs a year. So far,so traditional, but the Big Four operators — Chanel, Dior, Givenchy and Gaultier — increasingly use couture as a marketing device for their far more profitable ready-to-wear, fragrance and accessory lines.
The writer says that the outfit Jean-Louis Scherrer described .
选项
A was worth the price that was paid for it
B cost more to make than it should have
C was never sold to anyone
D shoukd have cost the customer more than it did
答案
D
解析
第二段倒数第二句"A fair price would have been £50,000, but the couturier could only get £35,000 for it."说明服装的价格应该更高,可实际买不到那么多钱。
转载请注明原文地址:https://ti.zuoweng.com/ti/hwdQKKKQ
相关试题推荐
MakingaLossIstheHeightofFashion Giventhatagoodyearinthehaute...
MakingaLossIstheHeightofFashion Giventhatagoodyearinthehaute...
GoodTableManners Mannersplayanimportantpartinmakingafavorableimp...
共用题干 第二篇GoodTableMannersMannersplayanimportantpartinmakingafavorab...
共用题干 第二篇GoodTableMannersMannersplayanimportantpartinmakingafavorab...
共用题干 第二篇GoodTableMannersMannersplayanimportantpartinmakingafavorab...
共用题干 第二篇GoodTableMannersMannersplayanimportantpartinmakingafavorab...
共用题干 第二篇GoodTableMannersMannersplayanimportantpartinmakingafavorab...
共用题干 第三篇GenerationGapAfewyearsago,itwasfashionabletospeakofagener...
共用题干 第三篇GenerationGapAfewyearsago,itwasfashionabletospeakofagener...
随机试题
在水中不溶但可膨胀的分离材料是 A聚酰胺 B活性炭 C氧化铝 D
下列各项中,可以使用红色墨水记账的情况有()。
“十二五”时期,我国外商投资企业进出口总额约为多少万亿美元
肺回缩力的来源包括
Ithinkshewillchangehermindtomorrow.
共用题干 患儿女,32周早产小于胎龄儿,生后出现哭声异常,阵发性青紫,肢体抖动,实验室检查:血糖1.7mmol/L,诊断为新生儿低血糖。如果患儿不能经口进食,
FairyTalesforAlltheWorld(2006年真题) Thisyear,theworldismarkingthe...
共用题干 某公司产品在市场上具有一定的垄断性,效益良好且相对稳定。但是公司稳定的发展并没有带来员工积极性和忠诚度的提高,近几年来,员工的满意度逐年下降,...
财政直接支付各单位的预算内资金通过()进行核算A.预算单位零余额账户B.基本存款账户C.临时存款账户D.财政部门零余额账户
下列关于企业所得税收入确认时间的说法中,正确的有( )。A.转让股权收入,在签订股权转让合同时确认收入B.采取预收款方式销售商品的,在发出商品时确认收入C.