首页
财务会计
医药卫生
金融经济
考公考编
外语考试
学历提升
职称考试
建筑工程
IT考试
其他
登录
财务会计
Advertisers tend to think big and perhap
Advertisers tend to think big and perhap
shuhaiku
2019-12-17
38
问题
Advertisers tend to think big and perhaps this is why they're always coming in for criticism.Their critics seem to resent them because they have a flair for self-promotion and because they have so much money to throw around. "It's iniquitous," they say, "that this entirely unproductive industry (if we can call it that) should absorb millions of pounds each year. It only goes to show how much profit the big companies are making. Why don't they stop advertising and reduce the price of their goods? After all, it's the consumer who pays ..." The poor old consumer! He'd have to pay a great deal more if advertising didn't create mass markets for products. It is precisely because of the heavy advertising that consumer goods are so cheap. But we get the wrong idea if we think the only purpose of advertising is to sell goods. Another equally important function is to inform. A great deal of the knowledge we have about house-hold goods derives largely from the advertisements we read. Advertisements introduce us to new products or remind us of the existence of ones we already know about. Supposing you wanted to buy a washing machine, it is more than likely you would obtain details regarding performance, price, etc., from an advertisement. Lots of people pretend that they never read advertisements, but this claim may be seriously doubted. It is hardly possible not to read advertisements these days. And what fun they often are too! Just think what a railway station or a newspaper would be like without advertisements. Would you enjoy gazing at a blank wall or reading railway bye-laws while waiting for a train? Would you like to read only closely printed columns of news in your daily paper? A cheerful, witty advertisement makes such a difference to a drab wall or a newspaper full of the daily ration of calamities. We must not forget, either, that advertising makes a positive contribution to our pockets. Newspapers, commercial radio and television companies could not subsist without this source of revenue. The fact that we pay so little for our daily paper, or can enjoy so many broadcast programmes is due entirely to the money spent by advertisers. Just think what a newspaper woald cost if we had to pay its full price! Another thing we mustn't forget is the"small ads." which are in virtually every newspaper and magazine. What a tremendously useful service they perform for the community! Just about any-thing can be accomplished through these columns. For instance, you can find a job, buy or sell a house, announce a birth, marriage or death in what used to be called the "hatch, match and dispatch" column but by far the most fascinating section is the personal or "agony" column. No other item in a newspaper provides such entertaining reading or offers such a deep insight into human nature. It's the best advertisement for advertising there is! The passage is_____
选项
A. NarrationB. ExpositionC. CriticismD. Argumentation
答案
D
解析
本题考查文体判断。A是记叙文,B是说明文,C是评论,D是议论文。由文章大意可知,答案选D
转载请注明原文地址:https://ti.zuoweng.com/ti/Ke49KKKQ
相关试题推荐
Whydothecriticscriticizeadvertisers
资料分析 Advertiserstendtothinkbigand
Whydothecriticscriticizeadvertisers
根据下列内容,回答211-215题。 Advertiserstendto
Advertiserstendtothinkbigandperhap
Advertiserstendtothinkbigandperhap
Advertiserstendtothinkbigandperhap
Advertiserstendtothinkbigandperhap
Advertiserstendtothinkbigandperhap
随机试题
按照安全系统工程和人机工程原理建立的安全生产规章制度体系,一般将规章制度分为四类
下列对恶性黑色素瘤的放疗适应证的描述错误的是 A.恶性黑色素瘤对放射治疗相对不
以下造成损失的事件中,依据建筑工程一切险的规定,应由保险人支付损失赔偿金的有(
依据《安全生产许可证条例》的规定,负责建筑施工企业安全生产许可证的颁发和管理的是
利用直线趋势法预测某房地产价格,该城市该类房地产2009年~2019年的价格经过
关于基金销售机构对基金投资人风险承受能力调查和评价,以下说法错误的是()
乳痈发病多在产后的A.1~2周B.3~4周C.5~6周D.7-8周E.1年
患有流行性腮腺炎的患儿具有传染性的时段为A:腮腺肿大前1天至消肿后3天B:腮腺肿大前1天至出疹后5天C:腮腺肿大前2天至出疹后5天D:腮腺肿大前3天至出疹
女,48岁,血尿1个月来诊。B超可见左肾4cmx4cm实质肿瘤。尿路造影见右肾正常,左肾肾盂肾盏显影,但肾盏拉长移位 肾癌的细胞类型哪项是错误的A透明细胞
对于托收承付结算,银行负责进行扣款的期限为()。A:15天B:1个月C:2个月D:3个月